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1431 Capital Ave Unit 107 Watkinsville, GA 30677
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Mother of the Bride

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Jovani Evening 67425

67425 Jovani Evening

$900  
 
Jovani Evening 62885

62885 Jovani Evening

$1500  
 
Jovani Evening 62915

62915 Jovani Evening

$900  
 
Jovani Evening 62998

62998 Jovani Evening

$850  
 
Jovani Evening 65403

65403 Jovani Evening

$750  
 
Jovani Evening 1194

1194 Jovani Evening

$550  
 
Jovani Evening 67697

67697 Jovani Evening

$640  
 
Jovani Evening 67840

67840 Jovani Evening

$500  
 
 
Jovani Evening 66925

66925 Jovani Evening

$670  
 
 
 
Jovani Evening 67317

67317 Jovani Evening

$950  
 
Jovani Evening 1085

1085 Jovani Evening

$990  
 
Jovani Evening 65404

65404 Jovani Evening

$480  
 
Jovani Evening 65658

65658 Jovani Evening

$690  
 
Jovani Evening 68064

68064 Jovani Evening

$770  
 
Jovani Evening 68130

68130 Jovani Evening

$500  
 
 
 
Jovani Evening 61170

61170 Jovani Evening

$640  
 
Jovani Evening 1928

1928 Jovani Evening

$590  
 
 
Jovani Evening 1931

1931 Jovani Evening

$590  
 
Jovani Evening 60314

60314 Jovani Evening

$770  
 
 
Jovani Evening 66234

66234 Jovani Evening

$1100  
 
Jovani Evening 66239

66239 Jovani Evening

$640  
 
Jovani Evening 5026

5026 Jovani Evening

$1900  
 
Jovani Evening 58110

58110 Jovani Evening

$1300  
 
Jovani Evening 59852

59852 Jovani Evening

$700  
 
 
Jovani Evening 61470

61470 Jovani Evening

$950  
 
Jovani Evening 41592

41592 Jovani Evening

$990  
 
 
Jovani Evening 55717

55717 Jovani Evening

$680  
 
Jovani Evening 8118

8118 Jovani Evening

$590  
 
 
Jovani Evening 14913

14913 Jovani Evening

$600  
 
 
 
 
 
 
 
 
 
 
 
Jovani Evening 25190

25190 Jovani Evening

$690  
 
 
Jovani Evening 63892

63892 Jovani Evening

$990  
 
Jovani Evening 3316

3316 Jovani Evening

$1100  
 
 
Jovani Evening 62800

62800 Jovani Evening

$900  
 
Jovani Evening 62883

62883 Jovani Evening

$1100  
 
Jovani Evening 8101

8101 Jovani Evening

$1100  
 
Jovani Evening 05660

05660 Jovani Evening

$770  
 
 
Jovani Evening 55616

55616 Jovani Evening

$900  
 
 
Jovani Evening 64983

64983 Jovani Evening

$480  
 
 
 
Jovani Evening 1614

1614 Jovani Evening

$500  
 
 
 
Jovani Evening 4434

4434 Jovani Evening

$480  
 
Jovani Evening 68481

68481 Jovani Evening

$550  
 
Jovani Evening 3083

3083 Jovani Evening

$480  
 
Jovani Evening 2084

2084 Jovani Evening

$500  
 
 
Jovani Evening 48361

48361 Jovani Evening

$550  
 
 
 
Mac Duggal Evening 1068D

1068D Mac Duggal Evening

$338  
 
 
 
 
 
 
 
Mac Duggal Evening 4112D

4112D Mac Duggal Evening

$338  
 
 
 
 
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About the Store

At Oconee Formal, we understand that choosing the perfect formal dress is an art, a delicate dance between personal expression and capturing the essence of the occasion. With an unparalleled eye for detail and an innate understanding of fashion, our founder has meticulously handpicked every garment to ensure a collection that reflects impeccable taste, luxurious fabrics, and modern styles. We believe that exceptional customer service is the cornerstone of our success. Our knowledgeable and attentive staff is devoted to making your shopping experience seamless and memorable, offering personalized styling advice and expert guidance. We understand that choosing a formal dress is an important milestone, and we are committed to going above and beyond to exceed your expectations.

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Fall Hours

Sunday: 12:00-4:00

Monday: 4:00-7:00

Tuesday: 3:00pm - 7:00pm

Wednesday: 3:00pm - 7:00pm

Thursday: 3:00pm - 7:00pm

Friday: 3:00pm - 7:00pm

Saturday: 10:00-5:00

(706) 286-5958
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Select up to 3 sizes
Filter for In-Store Stock


+Narrow by Feature
Occasion
Type
Feature
Back Style
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Embellishment
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Hemline/Train
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+Narrow by Color


Collections

Shop by Event

  • Prom Dresses
  • Short and Homecoming

Prom

  • 2Cute
  • ASHLEYlauren
  • Aleta
  • Colors Dress
  • Colors Dress-Glow
  • Johnathan Kayne
  • Jovani - JVN Prom
  • Jovani - Prom
  • Mon Cheri - Colette
  • Mac Duggal Prom
  • Mon Cheri - Ellie Wilde
  • Primavera Couture - Couture
  • Primavera Long
  • Rachel Allan - Prom

Short & Homecoming

  • Top 10 Prom - Homecoming
  • 2Cute Homecoming
  • Aleta Shorts
  • Jovani Homecoming
  • JVN Homecoming
  • Jovani Short & Cocktail
  • Primavera Homecoming
  • Rachel Allan Short Prom

MOB/Evening

  • Colors Dress - Marsoni
  • Colors Dress - Rina di Montella
  • Primavera Couture - Mother of the Bride
  • Mac Duggal - Mac Duggal Evening
  • Jovani - Evenings

Little Girls

  • ASHLEYlauren-Kids
  • Johnathan Kayne - Sugar Kayne

More Styles

  • Dresses with Pockets
  • Faviana
  • Jim Ball Jewerly - Earrings
  • Sophia Thomas
  • Sydney's Closet Plus Size Prom
  • Portia and Scarlett - Cocktail
  • Portia and Scarlett - Prom
  • Evening Wear
  • Glitter!
  • Little Girls
  • Mother of the Bride